Kajabi vs. Teachable (2025): Which Online Course Platform is Best for You?

When it comes to creating and selling online courses, two of the biggest platforms are Kajabi and Teachable. But which one is better in 2025? The answer depends on your business goals, pricing considerations, and the features you need.

Unlike open marketplaces like Udemy or Coursera, Kajabi and Teachable let you sell courses under your brand with full control over your pricing and marketing. However, there are significant differences in their capabilities.

Key Factors to Consider in This Comparison:

• Online Course Creation & Delivery

• Pricing & Transaction Fees

• Website & Customization

• Email Marketing & Sales Funnels

• Monetization & Marketing Automation

• Customer Support & Security

Let’s break down Kajabi vs. Teachable to help you make the best choice for your online course business in 2025.

1. Pricing & Hidden Costs: Which Platform Gives You More Value?

Pricing is a major factor when choosing an online course platform. At first glance, Teachable seems more affordable, but there’s a catch.

Teachable Pricing (2025):

• Basic Plan ($59/month) – 5% transaction fee, limited products, and basic features.

• Pro Plan ($159/month) – No transaction fees, more published products, affiliate marketing.

• Pro+ Plan ($249/month) – More courses, custom user roles.

• Enterprise Plan (Custom Pricing) – Advanced support and migration assistance.

🛑 Hidden Costs on Teachable:

• 5% transaction fees on the Basic plan.

• Extra costs for email marketing, automation, and advanced landing pages.

Try Teachable for 30 Days

Kajabi Pricing (2025):

• Kickstarter Plan ($69/month) – 1 product, 250 contacts, limited marketing tools.

• Basic Plan ($149/month) – 3 products, 10,000 contacts, no transaction fees.

• Growth Plan ($199/month) – 15 products, advanced automation, 25,000 contacts.

• Pro Plan ($399/month) – 100 products, multiple websites, advanced features.

✅ Kajabi’s Advantage:

• No transaction fees on any plan.

• All-in-one platform (website, email marketing, funnels, automations).

• You won’t need to pay for third-party tools like ConvertKit, Leadpages, or Zapier.

Try Kajabi for 30 Days

💡 Verdict: If you’re just starting and only need a simple course, Teachable’s Basic Plan may seem appealing, but the transaction fees and limited features make it costly in the long run. If you plan to grow your business, Kajabi’s all-in-one approach actually saves you money by eliminating the need for extra tools.

2. Course Creation & Customization: Which Platform Offers More Flexibility?

Both platforms allow you to create and sell courses, but Kajabi provides more customization options.

Kajabi Course Creation Features:

• Multiple course templates (mini-courses, full programs, memberships, coaching, communities). 
• Built-in automation (drip content, progress tracking, email follow-ups).
• Advanced assessments (quizzes, assignments, file uploads).
• High customization with drag-and-drop design.
• Private communities for engagement.

Teachable Course Creation Features:

• Easy-to-use course builder.
• Basic quizzes (graded quizzes only on Pro plan).
• Certificates of completion.
• Limited design flexibility.
• No built-in sales funnels or automation.

💡 Verdict: If you need a simple course builder with minimal customization, Teachable works fine. However, if you want advanced learning experiences, automation, and community features, Kajabi wins hands down.

Try Teachable 

Try Kajabi for 30 Days 

3. Website & Branding: Do You Need More Customization?

• Teachable: Basic page builder with limited customization. No real website functionality.

• Kajabi: Fully customizable websites with drag-and-drop features, blogs, and advanced design options.

If you want your website and courses to match your brand, Kajabi is the clear winner. With Teachable, you may need a separate website builder, adding extra costs.

4. Email Marketing & Sales Funnels: Which Platform Grows Your Business Faster?

Kajabi includes built-in email marketing and funnels, while Teachable requires third-party tools.

• Kajabi: Full email automation, customizable campaigns, lead segmentation, and sales funnels.

• Teachable: Only allows basic email announcements. No automation, so you’ll need ConvertKit, MailChimp, or ActiveCampaign for real email marketing.

💡 Verdict: Kajabi is an all-in-one platform that lets you market your courses without extra tools.

Try Teachable 

Try Kajabi for 30 Days 

5. Monetization & Marketing Automation: Which Platform Helps You Sell More?

• Kajabi: Supports upsells, order bumps, affiliate marketing, subscriptions, coaching, and memberships.

• Teachable: Supports course sales, basic coaching, and limited affiliate marketing.

Kajabi also provides built-in automation, while Teachable relies on Zapier for integrations.

Try Teachable 

Try Kajabi for 30 Days 

6. Security & Support: Which Platform Provides Better Protection?

Teachable Security:

• ✅ SSL encryption and PCI compliance.
• ✅ BackOffice feature to handle VAT & sales tax.
• ✅ Fraud detection team.

Kajabi Security:

• ✅ SSL encryption, PCI compliance, AND two-factor authentication.
• ✅ Automated backups for content security.
• ✅ GDPR-compliant data protection.

Customer Support Comparison:

• Teachable: Email support only (Live chat on Pro plan).

• Kajabi: 24/7 Live Chat support on all plans.

💡 Verdict: If security and support are a priority, Kajabi provides better protection and faster help.

Final Verdict: Kajabi vs. Teachable (2025) – Which One Is Right for You?

✅ Choose Teachable if:

• You only need a basic course builder.

• You’re okay with transaction fees.

• You already have email marketing and website tools.

✅ Choose Kajabi if:

• You want an all-in-one platform.

• You don’t want to pay for extra tools like ConvertKit, Leadpages, or Zapier.

• You need advanced automations, funnels, and branding.

• You want 24/7 support and better security.

Ready to Grow Your Online Course Business? If you’re serious about growing your digital product business, Kajabi provides everything you need under one roof. No transaction fees, advanced automation, and premium support make it the better long-term investment.

👉 Start your Kajabi free trial today: mariataveras.com/kajabi

👉 Try Teachable today: mc.mariacristal.com/teachable